7Newswire
27 Jan 2023, 18:16 GMT+10
As of 2023, there are 4.76 billion social media users. This is 59.4% of the total global population! If your company is not using social media, then you are missing out on an entire world of new customers to appeal to. Here's what you need to know about the importance of social media for your business.
Social media is a key component to a successful company marketing strategy. When you showcase your business on social media, you expose your products to customers who may have never stumbled across your company otherwise. You can even target your social media ads to reach a certain demographic!
Another essential aspect of business marketing is building your brand. By making yourself known and recognizable on social media, you will effectively build a brand for your business. Customers will recognize your credibility and authority and are more likely to use your services.
Social media lets your brand's personality shine through. You can create funny and relatable posts that will encourage customers to interact with your company and purchase your goods or services.
It is now possible to link your storefront on your social media pages. You can even link to certain products on pictures and videos. This allows users to easily purchase your products directly from the app.
Interacting with your customers is easier than ever with social media. Your customers are able to directly contact you through your page, allowing you to quickly resolve any issues that may arise. This will give your company a good reputation for fast and efficient customer service.
Now that you know the benefits, let's talk about which social media platforms you should invest your time in. Some of the most popular options include: Facebook, Instagram, Twitter, and TikTok.
Every social media platform has its benefits. Facebook is great for long, wordy posts, while Instagram is perfect for showcasing your products through pictures. Twitter is wonderful for a quick thought, and TikTok allows you to show your sense of humor through funny videos.
If your company is ready to develop a social media marketing plan, then there are many options for you to consider. If your company is very small, you may be able to handle the social media yourself or with a few of your colleagues.
If you want to relinquish control to someone else, then virtual assistants are a great way to go. Social media virtual assistants are able to update your social media so you don't have to worry about a thing. Your assistant can report directly to you or work with your marketing team.
Get a daily dose of Oakland Times news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Oakland Times.
More InformationNEW YORK, New York -U.S. stock markets closed with broad gains on Thursday, led by strong performances in U.S. tech stocks, while European...
PARIS, France: L'Oréal is making a fresh play in the booming premium haircare segment with a new acquisition. The French beauty conglomerate...
WASHINGTON, D.C.: In a significant ruling last week, the U.S. Supreme Court upheld a Texas law requiring age verification for users...
MENLO PARK, California: Robinhood is giving European investors a new way to tap into America's most prominent tech names — without...
NEW YORK, New York - U.S. stocks diverged on Wednesday for the second day in a row. The Standard and Poor's 500 hit a new all-time...
NEW YORK CITY, New York: The U.S. dollar continues to lose ground, weighed down by growing concerns over Washington's fiscal outlook...
GENEVA, Switzerland: A new United Nations report alleges that dozens of global corporations are profiting from and helping sustain...
LONDON, UK - Lawmakers in the United Kingdom have voted overwhelmingly to proscribe the direct-action group Palestine Action as a terrorist...
DHARAMSHALA, India: The Dalai Lama is set to address a significant three-day conference of Buddhist leaders this week, coinciding with...
WASHINGTON, D.C.: In a significant ruling last week, the U.S. Supreme Court upheld a Texas law requiring age verification for users...
ISTANBUL/PARIS/BRUSSELS: As searing temperatures blanket much of Europe, wildfires are erupting and evacuation orders are being issued...
VENICE, Italy: Over the weekend, hundreds of protesters marched through the narrow streets of Venice to voice their opposition to billionaire...